Hello and welcome to this article on how to attract hot, organic traffic to your affiliate site. One of the biggest and most common challenges to any online business is: How do I drive traffic to my business? And more specifically, ‘how do I attract hot traffic? Targeted traffic – traffic that converts into sales?’
To do this, these are the proven, tried and tested things you will need:
- Keyword research before content creation
- Informational posts
- Buying guide posts
- Review posts
- Good structure and quality to your posts
- Sharing on social media
- Interlinking within your blog posts
- Adding related videos to boost your business
The 8 Ways Blueprint for Attracting Tons of Hot Traffic to Your Site:
If you implement these strategies, you will really start to kill it in the SEO game and draw thousands of monthly visitors to your site.
It is a blueprint for running a site on a specific niche interest of yours and keeping the site relevant and organised. This is going to optimise it for SEO and give it authority and trust winning advantages.
It’s a method of ranking high on search engines with good keyword research and good quality posts. A way of providing both information without directly promoting anything and reviewing related products where you will be promoting as an affiliate.
Each point is vital to the success of your business. So here goes. Let’s break them down one at a time.
Keyword Research Before Content Creation
You will already know the basics of keyword research if you are in the business of doing affiliate marketing with a blog. But surprisingly, there are still affiliates out there who don’t realise the importance of coming up with blog post titles that are both engaging and at the same time are at the right level of competition. Not too competitive but also not so uncompetetive that no one besides you is going to type that keyword into a search bar.
Now, besides the normal keyword research tool that you use, there is also the option of doing free keyword research on Google.
When you type something into Google, if you scroll down, you will come to the ‘People also ask’ section. Under this you will find keywords that people are typing into Google and that usually make grammatical sense.
For example as shown below, if your niche is camping and you type in ‘best camping hear 2022 uk,’ you will be able to see the ‘People also ask’ section further down and chose one of those keywords for your blog article.
Let’s say you go for the second suggestion which reads ‘what are the 5 most important things to bring when you go camping?’ That is a long-tail keyword right there. One that is being put into the search engine and that makes grammatical sense. A blog title does need to make sense as well as be a good keyword.
You can also refer to some of the top posts on Google and after looking at them, write your own article a bit better than your competitor. This is a great SEO hack for ranking high in search results.
Some common and trustworthy keyword research tools include the following:
The idea behind good keyword research is to be able to not only rank on Google but far more importantly, to provide the type of content that people are actually searching for.
There are those who are new to SEO who believe they have achieved something amazing if they rank at the top of search results. But that is irrelevant and completely useless if they are ranking for some keyword that no one is searching for. They are ranked well yes, but completely in vain because no one is typing their keyword into search engines.
You also have the liberty to add some spice to your keyword, making it a bit longer, more enticing and more clickable. For example if your keyword is ‘Camp Chief Explorer Review,’ you’ll also want to add something on to the end of that, such as, ‘Excellent Large Group Stove.’ Or ‘Good Value or Wallet Buster?’
You will also want your keyword to feature somewhere close to the beginning of your article. So you could say at the start of your, ‘Welcome to my Camp Chief Explorer Review.’
The idea here is to simply score more SEO points to help you with your rankings.
Informational Posts
If you do well with SEO and get good rankings, we could say that Google likes your website! That’s the objective here.
Google is okay with affiliate websites if they meet certain conditions, but it especially likes and promotes websites that also provide plenty of free information posts. It does not like a website that is riddled with affiliate links.
Providing accurate, free information is a good way to attract visitors and gain their trust. If your information is good, then they are more likely to trust you when you make them offers and recommendations as an affiliate. Moreover, Google also has more trust for your website when it sees that it is organised, well-structured and well-balanced.
Remember, if your site is confused, so will Google be and so will your visitors. A good balance of sound information and accurate reviews, all relevant to your niche is the way to gradually become established as an authority site that ranks and converts well.
Informational posts are also great for linking to from other posts and visa versa. We’ll talk more about linking but
Buying Guide Posts
The purpose of the buying guide post is for people who are thinking of buying something but do not yet have anything specific in mind. For example, they might want some hiking boots but have not yet thought much about a particular type or brand.
Buying guides can list several products under a certain category and provide feature highlights, pros and cons as well as comparisons with other related products.
But they can also be used to link to more detailed product review posts.
Review Posts
Your review posts is where most of your affiliate revenue is going to come from because those who are reading a review of a specific product are as it were, at the end of the sales funnel.
You just need to give them that extra little push by helping them fully make up their mind.
The purpose of the review post is to sell to your visitors. You may be recommending the products you review or refer them to a different/better offer.
Throughout your review posts you can and should internally link to other pages on your website since this is good for traffic because of how search engines work.
Good Structure and Quality to your Posts
Structure over being random and always quality rather than quantity. That’s what you want to aim for to get not only good rankings in the search results but also more traffic and the kind of traffic that appreciates your site and sticks around. From there, you can certainly expect to make sales from tat kind of traffic.
You will want a similar structure for your review posts so that it becomes easier to write them and looks consistent and orderly. A blog should look organised; it shows that you are organised and know what you’re doing, and one way to achieve this is to have an appealing and effective structure to your site, menus and especially, to your articles.
Your readers and Google both need to see quality. Bad grammar, spelling mistakes, poor readability will all effect your rankings as well as be a real turn off for your audience.
There is a Grammarly plugin you can use for WrodPress that can really help as far as good punctuation and spelling is concerned.
Quality will come with practice and by being genuine, wanting to deliver the best, having well researched material, a splash of personality and so many other things that you will gradually pick up along the way.
Sharing on Social Media
Once you have published a blog post, it’s always a great idea to share it on social media sites such as Pinterest, Twitter and possibly Facebook, but in a group or on a page for example.
The bigger your following is, the more free traffic you can expect to draw to your website.
You’ll want to write an engaging caption rather than just leaving a link. This will attract attention far more efficiently.
Interlinking Within your Blog Posts
We’ve already covered this point mostly. But besides linking to other pages within your site, it is also good to sometimes link to other sites, especially large, authority sites such as Wikipedia, or successful blogs that rank high and are in the same niche as you.
You can also link to social profiles of various important people and in time, they may also provide backlinks or shoutouts to your own blog or channel.
Internal links can be within a body of text or you can simply say ‘related:’ and then leave the name of another article relevant to your current post with a link to it.
Essentially, internal linking should never be overlooked; it really is important for SEO and for visitors who come to your website and are trying to navigate it.
Adding Related Videos to Boost your Business
A great way to score extra points for SEO and to draw still more traffic to your business is to create video content on YouTube that is relevant to your blog posts.
This can serve several advantages:
- Enables you to rank better (YT videos can also appear in Google search results)
- It is an additional source of organic traffic
- Provides backlinks for your website
- Comments and suggestions on your channel can provide ideas for blog content
- People who don’t find your site on Google may find it via your channel
- YouTube can become an additional source of income
- Some visitors to your site may prefer video format to text
A blog and YouTube channel can really help each other out and go hand in hand in this business. A blog post with a video attached is powerful for ranking. Google loves to rank content from its own video platform. I’ve had posts before where the actual article doesn’t rank high but the accompanying video does! Now that’s a great traffic boosting strategy right there.
Moreover Google just really likes a good article that provides related video content as well as text and imagery.
I hope you have found this to be useful. Let us know in the comments below!
Wishing you every success!